
As CEO of Big Bark Advertising, I’ve spent over 20 years in the advertising industry, working at global agencies including DMB&B in St. Louis working on Budweiser, FCB in Philadelphia on Marriott, and DDB in Dallas on Frito Lay, just to name a few.
I’ve also worked at smaller agencies in Atlanta and Chicago.
What I found is what I’ll call the Goldilocks Syndrome – some agencies are too big and mired down of layers of processes that stifle creativity, while other agencies are too small and can’t provide the bandwidth to handle a large account.
A 15-20 person agency covering the primary disciplines of Account Service, Creative and Media is what many clients would consider as a potential marketing partner. So I created Big Bark Advertising.
The premise is simple. Bring together a diverse group of dynamic, talented individuals who provide a comprehensive list of traditional agency services seamlessly through Big Bark Advertising.
Most of us work in the Deep Ellum office, so our clients benefit from our daily interaction and knowledge sharing. And although some of us telecommute, and others are located in Chicago and San Diego, we are not a virtual office.
Through this unique business model Big Bark Advertising eliminates the baggage of traditional agencies, such as having to meet excessive payrolls and general overhead. We focus our energies on building an agency versus billing clients.
By having everyone who works for Big Bark Advertising embrace an entrepreneurial spirit, we ensure competitive pricing while delivering outstanding service and superior creative. Here, everyone understands the importance of a satisfied client.
Our difference is simple. We don’t need your business. We want it. We value it. And we’ll earn it. But we don’t need it
Our structure is not the only thing that is unique about us. Browse our site and learn more about why you should work with Big Bark Advertising.
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